Is Canva Pro worth it?
In short, Canva Pro is definitely worth it if you interested in creating a lot of designs for yourself or business. It much easier to use than Photoshop and could save you thousands not hiring a graphic designer and designing yourself.
However, the free version is very useful as well. It does come with limited features and may result in your paying to use some of Canva's Premium design elements. Keep reading to see some of Canva Pro's best features.
Origin of Canva
Founded in 2007, Canva was started as an online software that provided non-designers and business owners digital design tools, giving them the ability to create graphics and produce physical products like company brochures and business cards. But in recent years, Canva has completely disrupted the industry; experiencing massive growth and becoming a household name for entrepreneurs, major corporations, non-profit organizations and education providers alike.
Canva is known to operate on a “freemium” business model, allowing its users to access basic design capabilities for free. For access to premium tools, the company has various plans available to suit a wide range of potential needs. One plan in particular, Canva Pro, has become a popular option for entrepreneurs looking to grow their business and create engaging content at an affordable price.
The question is: Is Canva Pro worth it? Let’s take a look at some of the key features you can unlock with Canva Pro along with its pricing structure:
Key Features of Canva Pro
Some of the most notable features of Canva Pro include:
Social Media Scheduling
Schedule your social media and plan your content directly from within Canva. Canva Pro gives you a one-stop-shop to create and then promote your content, saving you time and money of having to work with another scheduling software.
Resize anything you design with one-click using the Magic Resize tool. For example, you may want to create the same image in multiple sizes to use in various places (Instagram feed, Instagram story, Facebook, etc.)
Create premium designs that include live animations and gifs. According to Oracle, “Animated GIFs are far more engaging (and often more entertaining) than static images. In fact, reported metrics claim that tweets with animated GIFs get 167 percent more click-throughs than tweets with static images, and the engagement rate for a post with a GIF increases 20 percent for B2C brands.”
Create and store your branding kit directly within Canva. Design your logo and select your color scheme and fonts, then store everything directly in Canva to keep every creation on-brand at all times.
Other capabilities accessible in Canva Pro that are not available with a basic, free Canva account include:
• Over 60 million photos, elements, and Canva templates for design customization
• More than 3000+ fonts and the ability to upload your own
• Unlimited folders and 100GB storage for all your designs
• Priority support
• Background Remover
Cost of Canva Pro
After looking at the wide range of tools offered by Canva Pro, you would assume these features some with an expensive subscription. Wrong. First, everyone is able to try it for free for thirty days. After that, the annual subscription cost is about $120 per user, which breaks down to only $9.95 per user per month. And for anyone who is not quite ready to commit to a full year, Canva Pro offers month-to-month subscriptions billed at $12.95 per user per month.
What’s more is that certain users can use Canva Pro for free. Teachers are eligible to get a free subscription for themselves and their students by filling out an application for Canva’s Education Program. Non-profit organizations can also utilize Canva Pro for free by filling out an application of eligibility.
Ultimately, it is pretty easy to see that Canva Pro would definitely be worth the investment. The wide range of functionality and capabilities included within Canva’s online design software are invaluable in comparison to the low and very affordable pricing plans, whether you opt for a month-to-month or annual subscription.
If you are interested in trying out Canva Pro for yourself, click here.